Several factors determine the quality score, and once this equation is calculated, your Google advertisement should appear when the keywords are searched. Advertisers bid on specific words, and Google determines a “Quality Score” based on the quality of your ad. However, what are Google Ads? It’s an online advertising program that uses a bidding system to create ads for companies using popular keywords a user is likely to search. Within their first year of operating, Google brought in over 70 million dollars, making it a huge success.

Google Adwords, now formally known as Google Ads, initially launched on October 23, 2000. This way, you can find which keyword tool suits your business and begin searching your way to success. We will take a look into their history, a detailed list of pros and cons, and their unique features. To give you a brief overview, we will start with Google Ads as this tool has been around longer and move onto Google Trends. Today we are going to do a deep dive comparison of the two websites to see which one might be ideal for your business needs in all aspects. With so much going on surrounding this busy site, you may or may not be familiar with two of Google’s keyword searching tools, Google Trends and Google Adwords, now known as just Google Ads.

Including millions of searches, images, destinations, apps, tools, and so much more.

Google is one of the largest, constantly growing, and visited sites on the internet.

Google trends word vs word